Nvidia may blow the RTX 4060 Ti launch with an absolutely terrible price

So with the launch of the Nvidia RTX 4070, all eyes have really been on the anticipated release of the Nvidia RTX 4060 Ti, but if a recent report pans out, don’t get your hopes up. This launch could suck.

At least that’s the word from Red Gaming Tech (opens in new tab), whose sources put the price tag for the RTX 4060 Ti at $450, or $50 more than the RTX 3060 Ti it’s replacing. That’s a nearly 13% increase gen-over-gen, and while it doesn’t sound like that big of a price increase, it really is, and the RTX 3060 Ti was already more expensive than it needed to be when it launched.

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